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SUBLIMINAL TREATMENT PROCEDURES
A CLINICIAN'S GUIDE
By:
PAUL G. SWINGLE
Designed as a clinician's guide to preparing, applying, and evaluating
subliminal treatment procedures, this book provides comprehensive coverage
of theoretical and practical issues. After reviewing the important
research on subliminal effects, Dr. Swingle focuses on examining the therapeutic
efficacy of subliminal technologies. He believes that it will be highly
beneficial for clinicians to know how to use subliminal technology and to
become involved in systematic research investigating the areas of successful
application.
Emphasizing auditory, and to a lesser extent, visual
techniques, Subliminal Treatment Procedures is divided into four chapters:
The first provides a detailed review of the concept of subliminality;
the second focuses on the effects of subliminal material on emotion and behavior;
the third reviews research methodology that is required for the ethical
application of subliminal technology; and the fourth examines research with
- or directly relevant to - clinical populations.
"...extremely well presented and informative treatise on how the extensive
evidence for subliminal perception might be put to practical use."
*Norman F. Dixon, University
College London, England
"...presents a courageous, heavily documented and informative look at the
positive side of the subliminal controversy...Swingle's approach to his ten
years of research is thorough and careful."
*Thomas H. Budzynski, PhD,
Behavioral Medicine Coordinator, St. Luke Medical Center, Bellevue,
Washington
"Dr. Swingle's book is likely to become a classic...presents a great deal
of useful practical information, research findings, and clinical treatment
procedures. There is also appropriate emphasis on the importance of
evaluative procedures....Essential reading for both researchers and
clinicians...."
*Francois Borgeat, MD,
MSc, Professor and Chairman, Department of Psychiatry,
School of Medicine, University of Montreal
" At last an authoritative book on subliminal treatment procedures
for clinicians. Anyone who reads Doctor Swingle's book will find it
inspiring, critical, and a significant contribution to the advancement of
psychological thinking and clinical practice.
Professor Swingle eloquently discusses the main concepts
of subliminal learning and at the same time manages to clearly convey the
complexities of subliminal technology. These are two fields of inquiry
which he elegantly relates to clinical problems and how subliminal procedures
can be utilized in clinical practice.
Specific research examples also show how subliminal
approaches can be used to augment and supplement treatment of a wide range
of clinical conditions. His ten years of experience and diligent research
in the field of subliminals is evident throughout this well argued and cogent
work.
Doctor Swingle does not sacrifice scientific rigor or
methodological integrity for the sake of clinical simplicity. Indeed
it is because of this that I believe he has produced a seminal book which
is carefully researched and rightly restores the place of subliminal learning
as a valid arena of professional practice and scientific study.
However, this book does more. It counteracts the
shallow, irrational, and often misinformed allegations made about subliminal
learning and the ignorance displayed about subliminal technology.
Professor Swingle has pulled off a rare feat. He has
rescued subliminal treatment from the jaws of mediocrity and tenaciously
brought it to the forefront of current psychological thinking.
It is my view that clinicians and researchers will find
this book a classic. It is an exciting and enlightening book."
*Roy D. Bailey, PhD, MA,
Chartered Psychologist; Principal, The Personal Power Institute; and Director,
Peak Performance Management Ltd., Chesterfield, England